![]() ![]() To conform to its stereotypes, the story must blend the reality of urban life with traditional fantasy, allowing the female lead an opportunity for romantic entanglement in a rite of passage to greater empowerment. My curiosity piqued, I delve into one of the books edited by the redoubtable Paula Guran for the Juno Books line out of Simon & Schuster, meeting a new female lead, a firefighter who now works the arson investigation side of the profession while moonlighting as a ghostbuster with a local group of specialists. This is my first foray into what is politely called the paranormal romance wing of urban fantasy. A classic example of this is the publishing industry which identifies niches and then relentlessly aims content at them. ![]() ![]() Invent a market and entrepreneurs pile in with product until no more can be sold. ![]()
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